I'm thinking of running a server. leaving aside technical needs, what do people want to have in a server? Administrators, moderators, modifications, and configuration file changes, for instance?
Then there's also the question of server population. Do people want to try for a very large server or an exclusive one? One collaborative village or several independent ones?
Should the server have a defined theme, like "COMMUNISM!" or "Embrace the invisible hand?" Likewise, would people like a world with extra challenges, such as starting out in an ice age or similar unstable climate situation? Or perhaps modded to be long-form, with skill increases and such being increased sixfold and the asteroid moved out to six months away? Alternatively, put the asteroid a week away and try to speed run it... Or is the game perfectly balanced as it is?